Master the Art of Scented Candle Making

A Workshop for Creativity, Business, and Well-being

Online Workshop | Date: October 26, 2024 | Time: 10:00 AM BRT

Secure Your Spot Now

About This Exclusive Workshop

Hands pouring wax into a candle jar

Crafting beauty, scent, and light.

Join Luz Serena Velas experts for an immersive online workshop where you'll delve into the secrets of crafting exquisite scented candles. Whether you're looking to start a new business, enhance your product line, or simply explore a relaxing and creative hobby, this session is packed with valuable insights. Our goal is to empower you with the knowledge and techniques needed to create candles that are not only beautiful and fragrant but also safe and sustainable.

We will cover everything from selecting the right waxes (exploring the benefits of soy, paraffin, beeswax, and various blends) and understanding the nuances of fragrances (essential oils vs. fragrance oils) to mastering pouring techniques for professional-looking results and understanding critical safety standards that ensure your creations are safe for yourself and your customers. Learn how to choose appropriate containers and wicks for optimal burn performance, troubleshoot common issues, and develop your unique creative style. Discover how candle making can be a source of both profound creative expression and a viable, potentially lucrative, business venture, whether you're aiming for small-scale artisanal sales or wholesale distribution.

Meet Your Workshop Hosts

Professional headshot of Dr. Elena Costa.

Dr. Elena Costa

Master Chandler & Aroma Therapist

With over 15 years dedicated to the art and science of candle making, Dr. Elena Costa is a true expert in her field. Holding advanced certifications in both chandlery and aromatherapy, she seamlessly blends traditional techniques with modern scientific understanding. Elena's passion lies in creating candles that not only illuminate but also heal and uplift through the power of scent. She is a firm believer in using high-quality, sustainable ingredients and will share her deep knowledge of wax properties, fragrance composition, and the therapeutic benefits of different aromas, guiding you to craft candles with purpose and efficacy.

Professional headshot of Mr. Roberto Silva.

Mr. Roberto Silva

Business Development Lead, Luz Serena Velas

Roberto Silva is the driving force behind many successful artisan businesses transitioning from hobby to profitable enterprise. With a keen eye for market trends and a background in small business strategy, Roberto is passionate about empowering creators. In this workshop, he will demystify the business side of candle making, covering essential topics like identifying your niche, effective branding and packaging, pricing your products competitively, reaching customers online and offline, and practical tips for scaling your production sustainably. His insights are invaluable for anyone serious about turning their candle crafting skill into a thriving business.

Workshop Agenda Highlights

  • 10:00 AM

    Welcome & Introduction to Candle Crafting

    An overview of the workshop, a brief history of candle making, and setting intentions for our time together.

  • 10:15 AM

    Choosing the Right Wax: Soy, Paraffin, Beeswax, and Blends

    Detailed comparison of popular waxes, their properties, benefits, drawbacks, and best uses for different candle types.

  • 10:45 AM

    The Art of Scent: Essential Oils vs. Fragrance Oils

    Understanding the difference between natural and synthetic scents, how to safely incorporate them, calculating fragrance load, and blending for unique aromas.

  • 11:15 AM

    Container Selection and Wick Power

    Guidance on choosing safe and suitable containers, selecting the correct wick size and type for different waxes and container diameters to ensure a clean, even burn.

  • 11:45 AM

    Pouring Techniques for Smooth Tops

    Step-by-step instructions on heating, mixing, and pouring wax to achieve professional-looking candles with smooth, flawless surfaces, minimizing frosting and sinkholes.

  • 12:15 PM

    Safety Standards & Best Practices

    Crucial information on safe handling of hot wax and chemicals, necessary ventilation, fire safety during crafting, and labeling requirements for finished candles.

  • 12:45 PM

    Turning Your Hobby into a Business (Marketing, Branding Basics)

    Practical advice on creating a brand identity, developing a compelling story, basic marketing strategies, and packaging your candles for appeal and safety.

  • 01:15 PM

    Live Q&A with Experts

    Your opportunity to ask Elena and Roberto specific questions about techniques, materials, business challenges, and anything else on your mind.

  • 01:45 PM

    Wrap-up & Next Steps

    Summary of key takeaways, resources for further learning, and information about accessing the workshop recording.

Note: Schedule is approximate and subject to minor adjustments.

Unlock Your Potential

By attending this comprehensive online workshop, you will significantly enhance your skills and knowledge, gaining the confidence to create beautiful, high-quality candles and potentially build a successful brand.

Expert Knowledge

Gain hands-on knowledge and invaluable insights directly from industry leaders, learning proven techniques and best practices honed over years of experience.

Sustainable Crafting

Learn to create safe, high-quality, and eco-friendly candles by understanding sustainable materials, ethical sourcing, and minimizing environmental impact.

Business Foundation

Discover actionable strategies to effectively market and sell your creations, transforming your crafting passion into a profitable business venture with solid branding and sales tips.

Therapeutic Practice

Explore candle making as a deeply therapeutic and rewarding activity that fosters mindfulness, creativity, and a sense of accomplishment, bringing calm and joy to your life.

Certification

Receive a digital certificate of participation upon completion, a tangible acknowledgment of your commitment to mastering the craft of candle making.

Image of a lit scented candle.

Hosted by Luz Serena Velas

Founded on a deep appreciation for ambiance and aroma, Luz Serena Velas is not just a company; it's a testament to the timeless craft of candle making. Based in the vibrant city of São Paulo, Brazil, we specialize in creating high-quality, artisanal wax candles designed to illuminate spaces and elevate moods. Our journey began years ago with a simple passion for crafting beautiful objects that bring warmth and serenity into homes.

Over time, this passion grew into a commitment to sustainable practices, meticulous craftsmanship, and the pursuit of exquisite fragrances. We carefully source the finest waxes, premium fragrance and essential oils, and lead-free wicks to ensure every candle burns cleanly and delivers a captivating scent experience. From our classic container candles to bespoke sculptural pieces and wholesale offerings, every product is made with dedication and care in our São Paulo workshop.

Beyond manufacturing and sales, Luz Serena Velas is dedicated to sharing the joy and skill of candle making with others. We believe that this craft offers not only creative fulfillment but also potential for meaningful connection and enterprise. This workshop is an extension of our mission to empower individuals to explore their creativity, learn a valuable skill, and perhaps even embark on their own journey in the luminous world of candles.

Image showing the workspace for making candles.

What Our Customers Say

"The candles from Luz Serena Velas are simply divine. The fragrances are complex and long-lasting, truly transforming the atmosphere in my home. And they burn so cleanly! It's clear they are made with great care."

- Ana Souza, Rio de Janeiro

"I attended a smaller workshop hosted by Luz Serena Velas last year and it ignited my passion for candle making. The instructors were incredibly knowledgeable and generous with their tips. Highly recommend!"

- João Pereira, São Paulo

"As a small gift shop owner, partnering with Luz Serena Velas for wholesale has been fantastic. Their customer service is excellent, and my customers absolutely love the quality and unique scents of their candles. Always a bestseller!"

- Maria Oliveira, Belo Horizonte

"Finding sustainable and beautiful home goods can be challenging, but Luz Serena Velas ticks all the boxes. Their commitment to eco-friendly materials is evident, and the craftsmanship is exceptional. My favorite Brazilian candle brand!"

- Pedro Lima, Curitiba

"The custom candle design service for my wedding was perfect. Luz Serena Velas captured our vision and created something truly unique and memorable for our guests. The process was smooth and the result stunning."

- Sofia Martins, Porto Alegre

Join the Workshop - Limited Spots Available!

Don't miss this opportunity to learn from the experts at Luz Serena Velas. Secure your spot today to gain access to our comprehensive online workshop, live Q&A, and the workshop recording.

Whether you're looking to master a new skill, start a creative business, or simply enjoy the therapeutic process of candle making, this workshop is designed for you. Register now to embark on your journey!

Ingredients for candle making laid out on a table

Start your journey into the world of beautiful candles.

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